The women who have worn Ilene Joy, and who said so
From the 2019 relaunch to Grazia's list of A-listers, the people who have worn Ilene Joy, and where each name comes from.
Ilene Joy has been worn by Zoë Kravitz, Gigi Hadid, Bella Hadid, Priyanka Chopra Jonas, Jennifer Lawrence, Sienna Miller, Taylor Swift, Emily Blunt, Emily Ratajkowski and Candice Swanepoel. Poppy Delevingne was the face of the campaign when the Atelier relaunched in 2019, and the record begins on a February night in New York.
A February night
On Tuesday 5 February 2019, Ilene and her daughter, Rae, gave a party in New York for the relaunch of the Atelier. The guest list did a good deal of the talking. WWD and Vogue both reported the next day, and Vogue titled its gallery "Ilene Joy Launches with Poppy Delevingne and Sienna Miller".
Poppy Delevingne came as the face of the campaign. WWD described her that way, and noted that at the party she showed off a choker with a pearl and a drop pearl necklace.
Sienna Miller was there too. WWD counted her among "a crew of celeb followers including Sienna Miller, Poppy Delevingne and Christina Hendricks" who turned out for the night. Just Jared published photographs of Miller with Delevingne at the party, and the next day Red Carpet Fashion Awards noted her in Proenza Schouler, wearing Ilene Joy jewelry.
Christina Hendricks and Jane Krakowski were also at the launch, according to WWD and Just Jared. For every piece of coverage from that night, with headlines and dates, see Ilene Joy in the press.
A following
Nearly three years later, the names had spread well beyond one party. In November 2021, writing about the Atelier's collection with the stylist Elizabeth Sulcer, Grazia called Ilene Joy "a cult favorite among many A-listers, including Zoe Kravitz, Gigi Hadid, Sienna Miller", and went on to name Priyanka Chopra Jonas, Jennifer Lawrence and Bella Hadid.
The PR Net said something similar in its journal, telling readers they might have seen "Ilene's latest designs on cool girls Gigi Hadid, Sienna Miller, Jennifer Lawrence". You can read it on The PR Net; the page shows no date.
Both pieces describe a following rather than a moment: women seen in the jewelry over time, not a particular piece on a particular night. That is how a house is usually worn by people in the public eye, quietly and more than once.
The list has only grown
Taylor Swift, Emily Blunt, Emily Ratajkowski and Candice Swanepoel have all worn Ilene Joy since.
What you can wear yourself
The pieces in these reports were worn years ago, and the coverage names the Atelier, not the jewelry. What we make now is a different thing: solid gold charms and chains, made to order at our Los Angeles bench, which you compose yourself and see on a model, as a guide, in Design your own.
If you want to know how the jewelry reached television, begin with Ilene Joy and Sex and the City. The woman behind the Atelier is in who is Ilene Joy, and our shipping and returns page answers the practical questions.
Ilene Joy was founded in 1996 and relaunched in 2019 by Ilene and her daughter, Rae Scheer. Every piece is made to order in solid 14K or 18K gold at our Los Angeles bench.
Questions and answers
Frequently asked questions
Who wears Ilene Joy jewelry?
Zoë Kravitz, Gigi Hadid, Bella Hadid, Priyanka Chopra Jonas, Jennifer Lawrence, Sienna Miller, Taylor Swift, Emily Blunt, Emily Ratajkowski and Candice Swanepoel have all worn Ilene Joy. Poppy Delevingne was the face of the 2019 campaign.
Has Zoë Kravitz worn Ilene Joy?
Yes. Grazia named her among the brand's A-list following in November 2021.
Who was the face of the Ilene Joy campaign?
Poppy Delevingne, according to WWD in February 2019.
Which celebrities attended the Ilene Joy launch?
WWD names Sienna Miller, Poppy Delevingne, Christina Hendricks and Jane Krakowski, among others, at the party on 5 February 2019 in New York.
Does Ilene Joy pay celebrities to wear its jewelry?
We claim no endorsement. The coverage we link describes people wearing the jewelry or attending the launch, not paid partnerships.
Where can I see photographs?
In the linked coverage. Those photographs belong to their publishers and photographers, so we link to them rather than copy them.
Read next
More in The Atelier
Who is Ilene Joy
The designer behind the jewelry for Sex and the City's last three seasons, and the Atelier she now runs with her daughter in Los Angeles.
Ilene Joy in the press
From a TriBeCa party in February 2019 to a Miami Beach pop-up in 2021, here is what Vogue, WWD, Grazia and others wrote, with links.